The landscape of fashion retail has undergone significant changes in recent years, with new brands emerging rapidly, making it easier than ever to miss out on something great. The process of browsing through multiple websites to find the right size, style, and pattern can be time-consuming. To address this, e-commerce aggregators have gained popularity by presenting a vast collection of fashion items from various brands in one convenient place. Not only does this benefit shoppers by providing a centralized platform, but it also helps sellers increase their sales. In this article, we’ll explore the top 5 fashion e-commerce websites that have pioneered this unique shopping experience.
- Lyst
Lyst, launched in 2010 by Chris Morton, stands as one of the largest e-commerce websites. It was the first to introduce a universal cart in the fashion space, enabling shoppers to check out from multiple retailers in a single, unified transaction. According to Chris Morton, the CEO and Founder of Lyst, “Today, the world of fashion is scattered across thousands of websites around the globe. The opportunity lies in creating a curated customer experience where shoppers can find all the things they love in one place.” With connections to over 12,000 designers and stores, including renowned names like Burberry, Valentino, Alexander McQueen, J.Crew, Lane Crawford, Saks Fifth Avenue, Harrods, and Neiman Marcus, Lyst connects millions of shoppers globally.
Prices on Lyst vary from $10 for a dress from Akira to a luxurious $40,000 Valentino dress.
- Polyvore
Polyvore is more than just a fashion website; it also offers beauty products and home decor. With over 500 brands and retailers, Polyvore allows shoppers to create outfit ideas and share them with the community. Every month, users generate a staggering 3 million outfit ideas on the platform. Polyvore’s mission is to empower people to feel good about their style and express their creativity.
Prices on Polyvore range from an affordable $11 Choies dress to a high-end $16,000 Oscar de la Renta dress.
- Stylight
Founded in November 2008, Stylight aims to be a daily source of inspiration and a platform that helps women refine their style. With 6,000 brands available for its 10 million monthly users, Stylight offers a wide range of choices. In 2015, the website reported approximately $700 million in sales for its retail partners, demonstrating an impressive 94% growth rate in Gross Merchandise Volume (GMV) compared to 2014.
Prices on Stylight start from as low as $4.5 for a dress from Sammydress and go up to $42,000 for a Valentino dress.
- Shopstyle
Shopstyle, a part of the Popsugar organization, is an e-commerce website that provides access to 12 million style-centric products. The catalog extends beyond women’s clothing and includes kids’ clothes and home decor items. With 18 million monthly visitors from over 175 countries, Shopstyle generates over $1 billion in revenue per year for its retail partners. The platform is set to launch Shopstyle Checkout, a feature that enables consumers to make seamless transactions across multiple retail partners using a single login. This innovation eliminates the hassle of navigating through different retailer sites and repeatedly entering credit card information, especially on mobile devices.
Prices on Shopstyle range from an affordable $3 Forever 21 dress to the same $42,000 Valentino dress offered on Stylight.
- Modasto
While researching the major players in the fashion e-commerce space, we came across a lesser-known name, Modasto. This aggregator has adopted a unique strategy to penetrate each
- FashionFused.net
Fashion Fused Established in 2022, FashionFused.net has quickly made a name for itself by focusing exclusively on dresses. With a passion for all things dress-related, this specialized platform is dedicated to curating a wide range of dresses from various brands and designers. Whether you’re in search of elegant evening gowns, trendy casual dresses, or stylish formal wear, FashionFused.net aims to provide a comprehensive selection to suit every occasion and personal style.
